SariBlue Sponsors The Samburu Project’s Walk for Water
One of the business fundamentals of SariBlue is to operate as a kind business. This means many things to us in how we put ourselves out there in the universe. One of the executable pieces of “kind business” is giving back: giving back in a meaningful way, as best we can, at this point in our growth as a small business.
Giving back may sound difficult as a start-up and it can be. We are not making much money yet, and are so truly far away from breaking even. We are very dedicated to our business and being always so busy, it is very hard to find time even for our family and anything else. Any energy towards additional tasks might seem silly to someone on the outside. However, the kind part of SariBlue is what makes us tick; it is part of our mantra, in our personality and so in the DNA of our company. The good cause projects that come up deliver good energy, positive vibes and just general peacefulness to the nature of SariBlue. I strongly believe that this is super important as a person and therefore even more important when you are in charge of running a little business.
So the next project down the path of kindness for SariBlue is The Samburu Project. We are super pleased to be helping to sponsoring The Samburu Project’s event The Walk for Water in Santa Monica, California on March 25th 2012.
The Samburu Project
The Samburu Project was founded in 2005 by Kristen Kosinski to bring clean water to Africa.
- An American taking a five-minute shower uses more water than a typical person in the developing world uses in a whole day.
- 4,500 children die each day world-wide due to the lack of clean, safe drinking water.
- 884 million people lack access to safe water supplies; approximately 1 in 8 people.
- Investment in drinking water and sanitation would result in 272 million more school attendance days a year.
- Samburu women and girls walk up to 12 miles every day in search of water. Every facet of women and girls’ lives are impacted because of this: women do not have time to generate income and care for themselves and their children, girls are uneducated and the entire community suffers from disease because the water they are drinking comes from hand-dug open wells that are contaminated with animal fecal matter.
- The water and sanitation crises claim more lives through disease than any war claims through guns.
- Every 20 seconds, a child dies from a water-related disease. Diarrhea, not AIDS, malaria or measles, is the leading cause of death among children under the age of 5 in Samburu, Kenya.
- Investment in safe drinking water and sanitation contributes to economic growth. The estimated return is between $3-34 for each $1 invested.
The Samburu Project Accomplishments
Since its founding in 2005, The Samburu Project has:
- Drilled 40 wells bringing clean, safe drinking water over 40,000 people.
- Watched the number of girls going to school in Samburu communities increase 300%.
- Empowered women by giving them the opportunity to pursue micro-enterprise initiatives.
- Supported communities in the development of agricultural initiatives to achieve self-sustenance and income generation.
- Put a big dent in the world water crisis.
The Samburu Project is a 501(c)(3) non-profit that collaborates with communities in developing countries to enhance men, women and children’s daily lives by providing resources that address immediate needs while promoting long-term sustainability and self-sufficiency along with cultural integrity. Currently, the primary mission is to bring clean, safe drinking water to the Samburu people in Northern Kenya.
With water, it becomes possible to impact other aspects of community life including education, healthcare, income generation and women’s empowerment. With water, development happens. Water is life.
The Project has been very successful to date by raising awareness in the U.S. and by hosting community fundraising events such as the upcoming Walk for Water in Santa Monica on March 25th. This is the Third Annual event and is organized by Vivian Geffen, Walk for Water Chair. Vivian and I connected a few months ago and I am really excited and honored to be part of the event.
Vivian and I chatted quite a bit about the event and The Samburu Project. I asked what made her get involved with TSP. She said:
“Mostly because I can’t fathom what it is like to have to walk 10-12 hours a day to find water and not be able to find clean water. Every time I turn on my tap or throw out a cup of ice or rinse a bowl I am conscious now of how fortunate I am and it makes me grateful. Women’s empowerment is also a very important topic to me and since the women are the ones walking for the water, when we take that burden off of them, they can flourish and the stories are amazing about how they start farming and selling produce and the girls get to go to school and it is a complete upward spiral all the way around. Health improves, life improves and opportunities open up. Unfortunately I have not been to Kenya yet but the photos I see and the joy in the people’s eyes and the stories my Executive Director shares make me know it is a worthwhile place to offer my time. I am a volunteer and this is my second year working on the Walk for Water.”
We agreed on the empowerment of women in a culture is critical to development and starting something at the baseline of an everyday need does just that. This is one of the reasons I wanted to be involved with this foundation.
Along with some pretty impressive companies, SariBlue is donating to the top fundraiser. We will be giving a pendant from our “ONE” Collection, the very pendant that was gifted to celebrities at the GBK Productions Golden Globes Lounge.
We are also donating another piece from SariBlue line for the raffle at the event as well as contributing about 250 SariBlue coupons for the walkers at the event.
Here are the links to learn more about and how to contribute to The Samburu Project. Thanks so much for taking the time to read this information. It would be great if you would spread the word about this group or make a donation if you can.
It is hard in tough times to feel like we can make a difference; our words are the greatest power we have. Be strong.